Strategies in the pharmaceutical industry Literature review

Strategies in the pharmaceutical industry - Literature review Example 2009, p.5). If the toxicity of the compound is proved to be high, then the development of the drug stops (Nishimura et al. 2009). The exclusion of a drug from the drug pipeline can take place anytime up to the last part of the drug development process; for example, even if a drug has been made available to the public the firm involved can decide to withdraw the drug from the market (Nishimura et al. 2009). A drug that is proved to have severe side effects that had not been identified in the pre-clinical or the clinical testing is an example of the above case. Firms operating in the pharmaceutical industry could secure the success of their New Product Development process by employing the ‘Critical Success Factors approach’ (Schuh et al. 2012, p.3). The specific approach promotes the idea that the chances for the success of a business strategy can be significantly increased if the strategy is designed based on a series of factors (Schuh et al. 2012). These factors, as presented in Figure 1a, can affect the design of the business strategy at lower or at higher level depending on the industry involved and the conditions in the business environment (Schuh et al. 2012). In any case, the use of these factors could help a pharmaceutical firm to secure the competitiveness of its new products, as possible (Schuh et al. 2012). On the other hand, Figueiredo and Loiola (2012) explain that a drug development process is characterized by the continuous exchange of ideas; during the process many of these ideas are rejected while news can also appear. However, because the issues that need to be taken into consideration during the particular process can be many it should be wise for the managers working on such projects to screen each stage of the process as carefully as possible (Figueiredo and Loiola 2012, p.21). The economic aspects of drugs, as reflected in their Net

Self-Disclosure, Gender, and Communication Essay - 2

Self-Disclosure, Gender, and Communication - Essay Example This can be done verbally, writing and even sign language. As long as information has been conveyed from one person to another, this is considered communication (Derlega & Berg, 1987). The above defined terms are relevant to one if they are to use during interactions and relations to other individuals in the society. For example, close relationships existing between a man and woman will have fewer arguments if they communicate properly and open up to each other by expressing their emotions and thoughts. I have read the article, â€Å"Shared Talking Styles Herald New and Lasting Romance† and I admit that I was fascinated by the information presented. Each time I read the article, I understood it better. This article suggests that individuals who are conversationally aligned are most likely to pair up. In speed dating, pairs who had the same language style agreed to meet again afterwards. From the article, ‘Critique of shared talking styles’, experts suggests that a large portion of the message conveyed from one individual to another is not contained in the words used, but instead in the vocal elements. The vocal elements include tone of voice, accent, speed, volume and inflection. This has made me understand why I sometimes felt angry or sad after having a conversation with my girlfriend. At that time, I could not comprehend why I felt sad even though she did not say any offending word. After reading the article, I understood that non verbal communication is also noteworthy (Giri, 2004). I think the article gives detailed means of communication between two people. For example, it is true that women usually have an emotional tone and mannerism in a conversation that increases their chances of being liked. This information should be made available either as books or websites for other people to read. This will change the way people communicate and relate to either their friends or lovers (Bowers, 2010, p. 1). The writer also makes me